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Making a good online impression is critical. Research shows that localised product information is a more important factor in making purchase decision than price, and most people prefer to read in their native language. To localise the design and translate website to Chinese will help establish your credibility and attract more Chinese speaking audiences around the world.
Creating a Chinese version of your website typically involves translation, usability alterations and consideration of particular cultural likes and dislikes. This Chinese website localisation service will provide you with a solid online strategy, with high-quality translations and friendly design. It will make all the difference to your business.
Preparation Phase:
● Defining your business needs, creating a project plan and workflow according to your specifications and expectations
● Extracting all relevant contents
● Working with you to complete a web design Questionnaire
Execution Phase:
● Translating web content up to 1000 words to ensure it is contextually and culturally appropriate for the target Chinese audience
● Adapting the website design to suit Chinese viewers’ habits & customising the theme to follow your website colour scheme
● Developing a responsive website and English CMS for managing the site
● Making sure that all pages are Chinese search engine friendly
Deliverables: 5 Chinese webpages designed and ready for launch.
Making a good online impression is critical. Research shows that localised product information is a more important factor in making purchase decision than price, and most people prefer to read in their native language. To localise the design and translate website to Chinese will help establish your credibility and attract more Chinese speaking audiences around the world.
Creating a Chinese version of your website typically involves translation, usability alterations and consideration of particular cultural likes and dislikes. This Chinese website localisation service will provide you with a solid online strategy, with high-quality translations and friendly design. It will make all the difference to your business.
Preparation Phase:
● Defining your business needs, creating a project plan and workflow according to your specifications and expectations
● Extracting all relevant contents
● Working with you to complete a web design Questionnaire
Execution Phase:
● Translating web content up to 1000 words to ensure it is contextually and culturally appropriate for the target Chinese audience
● Adapting the website design to suit Chinese viewers’ habits & customising the theme to follow your website colour scheme
● Developing a responsive website and English CMS for managing the site
● Making sure that all pages are Chinese search engine friendly
Deliverables: 5 Chinese webpages designed and ready for launch.
Once we receive your order, one of our team will be in touch with you within one working day to confirm the project deliverables and timeframe.
Work will be carried out and progressed according to the project scope described on this page or otherwise agreed with you.
You can send documents to the project team via our platform’s built-in-communication tool, and ask questions. We will keep you updated on the progress. Please check your messages when alerted.
We will deliver the work to you according to the agreed deliverables and timeframe.
Western website designs are more following minimalism design principles with neutral colours, while Chinese sites are more colourful and use a wider colour scheme than western websites.
Western websites tend to use space and graphics to direct attention, and page partitions are categorically sorted, which allow users to scan quickly. However, Chinese websites tend to fully utilize space for content, information is separated into smaller blocks so users can look through all before deciding which one to click for details.
There is much more flash used and pop up ads on Chinese websites. In terms of the interface to mobile and social media, most Chinese websites feature a QR code on the homepage to drive traffic to mobile apps and encourage users to follow social media accounts.
Chinese internet users tend to browse high volumes of information, which leads to crowded webpages incorporating information than western websites.
Menus on Chinese homepages offer general categories as primary navigation, the same as western websites do, but differently Chinese homepages provide a few layers of sub-categories to showcase specific topics as well.
In terms of the navigation structure, western submenus are typically organized vertically, while Chinese websites prefer it in horizontal rows.
A customized B2B marketing strategy with digital channels focussing on the Chinese market
